John Keefer

Legal Stuff

Privacy Policy

Last Updated:  April 17, 2022

Ensuring the privacy of our web site visitors is an important concern. We will not collect any personal information about our web site visitors unless it is submitted voluntarily, in which case we will act in a responsible manner to protect your personal information. 


We are committed to keeping email addresses confidential; we will not sell, rent or lease our mailing lists to third parties, and we will not provide your personal information to any third party individuals or companies without your request or permission. When filling out any request form on this web site, you may be added to our database for future communication and/or for statistical purposes. Any future communication received from us will provide you with the ability to discontinue future communications by opting out of our communications list.  If you specify that you do not wish to be contacted, your preference will be noted in our database and your contact data will not be used except for statistical purposes. 


Log Files. Similar to many websites, we gather certain anonymous, non-personal information automatically and store it in web server log files. This information includes internet protocol addresses, browser type, internet service provider (ISP), site entry/exit pages, operating system, date/time stamp, and clickstream data. We use this information to improve our site, analyze trends, administer the site, track users’ movements around the site, and gather aggregate information about our user base as a whole. Aggregate information is data we collect about a group or category of services or members from which individual member identities have been removed, and therefore does not include your personally identifiable information.


A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. It can also help us understand how our site visitors click to our site, and what pages they view during their visit. Similar to many websites, we store an encrypted cookie on your computer so we can remember you when you come back to our website without requiring you to log-in every time. Cookies also allow us to track and understand the interests of our users to enhance the overall experience on our site.

You can set your web browser software to disable cookies. To do so, please refer to the help section of your specific browser for more information on how to manage or disable cookies. If you disable cookies, you may still view our site, but some areas of our site including the product ordering process will not work.

Some of our business partners and other third parties, such as advertisers, may also set and access their own cookies on our site. We have no access to or control over these cookies, and, as noted above, this privacy policy does not govern the use of cookies by our business partners or advertisers. Such third parties’ use of cookies is subject to their own privacy policies, which may differ from this one. Such third parties do not have access to our cookies.


This website is not intended for users under the age of 18.  If you are under the age of 18 years of age, please exit this site without further action.  This website does not knowingly collect or retain Information from children under the age of 18 without prior parental consent.  Anyone under the age of 18 who visits website must have parental consent.


1. In Company Communications.

We use emails and/or prominent notifications on our website as our primary means to inform our members of order information and important promotional announcements.

Promotional Announcements. In order to improve the experience for our members, we will offer you the ability to sign up for optional email communications, such as updates from this site, periodic (typically monthly) newsletters, or invitations to subscriber events. These communications are enhancements to our service and are entirely optional. We will make it easy for you to unsubscribe from these communications.

2. Site Statistics.

As noted above, we may use information collected from our web log files to calculate and publish anonymous, non-personal, aggregate statistics. For example, we may track and report the total number of users who have viewed a particular web page. We report this data in aggregate form only, and do not tie it to any personally identifiable information.

3. For Internal Reporting And Analysis.

As noted above, we use information gathered from log files and cookies to improve our site, analyze trends, administer the site, track users’ movements around the site, and to gather aggregate information about our user base as a whole. We do not tie this data to personally identifiable information.


1. On Our Website.

Public Messages. Some of our features may allow you to communicate with other members by posting public messages (such as when you make comments on a blog post, create our own blog post, or respond to comments about an article). Please be aware that what you write in these public messages can be viewed, collected or used by anyone who visits our website. We are not responsible for any personally identifiable information that you submit or permit others to submit through public messages.

2. With Third-Parties.

Sharing, Renting, And Selling Information We Collect. Occasionally we share anonymous, non-personal, aggregate information about our user base with partners or advertisers, and we may publish these aggregate usage statistics on our website. We do not tie this shared or published data to personally identifiable information. Additionally, we may make our subscriber list available to reputable organizations that offer products and services we believe would interest our members. If you do not want to receive these offers, by law, you should be given the right to discontinue future communications from any party.  Neither the owners or the Web Master of this site are responsible for managing this opt-out process with third parties. 

Linked Services. In some cases, we allow you to access or link to other web services through our website. We make it easy for you to determine when you are accessing or linking to these other web services through or website. In all of these cases, our partners may choose to collect your personal information as they deem appropriate. As noted above, we are not responsible for or in control of how our partners collect, use, or disclose your information obtained through these linked services. We encourage you to be aware when you are using these partner services and, for your best on-line experience, we encourage you to review their policies before submitting any personal information to them.  If you do not see the policies or terms & conditions posted on any site, we recommend that you do not provide any information on these sites.

3. As Necessary In Certain Legal Circumstances.

Legal Requirements. We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our website.

Acquisition Or Other Transfer. If our company is acquired, all of our assets, including member information, may be transferred to the acquiring company. At that time, your information, including personally identifiable information, may become subject to the acquiring company’s privacy policy. In addition, in the event that we must liquidate our assets due to bankruptcy or other event, we will consider our subscriber and membership information, including personally identifiable information, as a unique asset subject to sale or other transfer. Before we transfer your information under any of these scenarios, we will notify you either by email or by posting a notice on our site, and we will remind you of your ability to add, edit or delete your personally identifiable information from your member profile in advance of any such transfer.


Security of Account Information.  We have implemented a variety of commercially standard encryption and security technologies and procedures to protect information, including your personal information, stored in our computer systems from unauthorized access. Please be aware that no method of transmission over the internet, or method of electronic storage, is 100% secure. Thus, we strive to use commercially acceptable means to protect your personal information, but we cannot guarantee its absolute security.

Management Procedures. We also maintain standard physical and electronic procedural safeguards that limit access to your personally identifiable information to our clients, employees (or people working on our behalf and under confidentiality agreements) who, through the course of standard business activities, need to access your personally identifiable information.


Canadian citizens, except under circumstances defined by law, are entitled to access their own personally identifiable information collected by the website by using the contact email information in the appropriate section on the SITE. We may ask you to pay an administrative fee for accessing or copying your information, but will inform you of the anticipated charges and confirm that you want us to proceed before processing your request. If you believe that the personally identifiable information about you that we have collected is incomplete or inaccurate, we will correct the information upon verification of the omission or error and of the identity of the person requesting the change. If you wish additional information about our personal identifiable management, to access, correct or have us investigate any matters in relation to your personally identifiable information, please advise us in your email.


This website is intended for and directed to users in the United States. If you are accessing this website from the European Union, Asia, or any other region with laws or regulations governing personal data collection, use and disclosure that differ from United States laws, please be advised that through your continued use of this website which is governed by U.S. law, this Privacy Notice and our Terms of Service, you are transferring your personal information to the United States and you consent to that transfer.


Beginning on January 1, 2005, California Civil Code Section 1798.83 permits customers of websites who are California residents to request specific information regarding a websites disclosure of personal information to third parties for such third parties’ direct marketing purposes. To make such a request, please email


Our service is evolving and developing. From time to time, we will review and make changes to our privacy policy. When we do so, we will notify you either by email or place a prominent notice on our website. The most recent version of our privacy policy is always available from a link on our homepage. We encourage you to visit this site frequently to stay up to date on our current policy.